Alpha Edison is a venture capital firm investing in tech-driven industry transformations. Despite a few outsized successes, the venture capital industry has been plagued by severe and systematic errors. We are redesigning the machinery of cognition to reduce the noise that has overwhelmed most strategies and to remove cognitive biases in decision making. The result is repeatable outperformance.
We employ a proactive, multidisciplinary approach to identify new markets and build companies that unlock latent demand. Alpha Edison works with innovative data models to uncover the leading indicators of changing behavior. Our process is creative and generative, using a different set of analytical frameworks and data to help us ask better questions. It is a multi-variate problem with broad application.