Founded by Jessica Bierman in May 2020, JBIER Inc., parent of JBIER Boutique and the JBIER Fashion Internship Program, is a rapidly expanding start-up based in New York. JBIER Inc.’s slogan, “We Are All Angels,” is the foundation of the company's mission to provide an inclusive platform to express diversity and equality through fashion. JBIER Inc. seeks to empower women and men around the world, while bringing disruptive change to the fashion industry.
JBIER Inc.’s strategy for success is simple: “invest in our people, ensure the highest quality products, stay on top of industry trends, and provide top-of-the-line service. It is our mission to keep sustainability at the forefront of our business operations, and we take pride in fueling the intersection between traditional e-commerce and the virtual resale landscape.” With Bierman at the forefront, JBIER Inc. believes that sustainable fashion is a key step towards an environmentally friendly future. The business actively mitigates its ecological footprint in efforts to reduce landfill waste attributed to fashion through continued expansion of our e-commerce resale marketplace.
In March 2015, following her passion for e-commerce, resale, and sustainability in fashion, Bierman began her journey as a small business owner on Poshmark, JBIER. What started as a small business venture on the Poshmark platform, rapidly evolved into an e-commerce marketplace, jbierboutique.com. JBIER Boutique specializes in the sale and resale of fashion, beauty, home, and lifestyle consumer goods. Through brand partnerships, strategic sourcing, and original creative illustrations, JBIER Boutique contains an assortment of women's and men's fashion, in-house designed merchandise, as well as unique resale finds. The JBIER Boutique website houses 20 carefully curated collections with eight digital lookbooks designed to best fit the style needs of each consumer.
Throughout the development of JBIER Boutique and the JBIER Fashion Internship Program, Bierman and her team collaborated to expand the e-commerce platforms by setting goals, engaging with shoppers and expanding the JBIER network. Since the launch of JBIER Boutique in May 2020, the JBIER following on Poshmark saw a 45% increase from 41K to 75K community members with 300+ five-star reviews. Based on analytics, JBIER is slated to reach a 100K following by the end of 2022.