PRIMP was founded in 2010 with the belief that boutique shopping should be accessible to everyone- not only those willing to spend top dollar on designer labels. We believe that every single person that walks into our shop deserves to be noticed, respected, loved, and served! Best of all? Everything at PRIMP is under $100 (with most items under $50)! Aside from our affordable price point, customers continue to come back to PRIMP because of our impeccable taste in fashion, our genuine passion for service and our sincere desire to style every women for any occasion with heart.
From the owner: "I’ve always had an obsession with fashion but what I’m most passionate about is the experience at Primp. I believe that shopping is meant to not only make you look good, but ultimately make you feel like a million bucks! It’s my mission to bring on-trend, affordable style and an upscale in-store experience to shoppers in the Twin Cities and beyond."