SCS Direct Inc., founded in 1998, started as a niche marketing company focused on a single category. After more than two decades, SCS Direct has evolved into a robust consumer products powerhouse that develops best of breed products across the Housewares, Home Improvement, Juvenile and Outdoor Living categories. Our innovative line of unique products are purchased and enjoyed by consumers across the globe.
SCS Direct’s arsenal of best-selling brands continues to expand. The company has acquired over a dozen brands in the recent years adding to their home-grown brands such as CucinaPro and WaffleWow, a complete line of whimsical waffle irons.
SCS actively promotes their brands with a two-fold digital marketing and traditional media strategy, providing marketing success for all of its partners. In 2021, the company’s products received over 2 billion impressions of hard-hitting national media placements in major print publications and many successful social media influencer campaigns.
SCS Direct was ranked #296 on the Inc. 500 List of America’s Fastest Growing Companies, and it continues to outperform the industry. It is our award-winning products, unique mix, and “ear to the ground” approach that keeps us relevant in the ever-changing e-tail environment.